
Bobbi Brown was working as a professional makeup artist in 1990 when she decided to create a lipstick.
In her words, she had “no clue, no experience, and no role models.” She had initiative. When Bobbi told her friend about her project, she said, “Can I write about it?” She was the beauty editor of Glamour magazine. Bobbi credits that article for the launch of her business. In 1995, Bobbi sold Bobbi Brown Cosmetics to Estée Lauer. Josh Silverman Upon learning about ToGather from Josh, one of his friends mentioned a company that was starting something called “Evite” which sounded similar. So, Josh reached out to their founders, and they decided to join forces. Josh became CEO of Evite, and they sold the company in 2001. Julie Cole Nine months later, Julie sent me an email highlighting her career, expressing a passion for mentoring, and expressing an interest in exploring any opportunities at MentorLead. I replied enthusiastically within five minutes, and Julie joined MentorLead in January. Julie recalls the courage it took to send me that email. But had she not communicated her aspiration, we would have missed the opportunity to work together! Idea Advocates Idea Advocates shepherd our ideas into the world.
Then, when Idea Advocates know, hear, meet, or discover someone or something that will make a difference, they proudly bring us that connection, solution, or opportunity. So, what stops us from announcing plans, passions, and pipe dreams to recruit Idea Advocates?
But to enroll Idea Advocates, we must:
Idea Advocates mentor sporadically, in spurts and with light touches. But only if we stop hoarding ideas and give people a chance to contribute. © 2025. Ann Tardy and MentorLead. www.mentorlead.com. All Rights Reserved. |