In the movie The Shawshank Redemption, Tim Robbins’ character speculates, “Guess it comes down to a simple choice: get busy living or get busy dying.”
He was explaining his focused attitude and his deliberate actions every day in pursuit of his goal.
Based on data published recently by 451 Research, we better apply “get busy living” to our careers as well.
451 Research predicts 20 long-lasting changes to the workplace expected from the coronavirus impact, such as video interviewing and virtual-reality powered collaboration tools.
But #4: Upskilling and Cross-skilling are being implemented immediately. “Businesses will look to invest in developing employees’ new abilities [upskilling] to apply those skills across different work initiatives [cross-skilling].”
Hint Water
Once the pandemic hit, the employees in the field who handed out samples at grocery stores and events were extraneous. Hint quickly redeployed and retrained those team members on virtual selling.
Skybox Security
Their team of field marketing managers responsible for organizing client events, trade shows, and marketing opportunities became under-utilized when events around the world were canceled. Skybox is now cross-training this team on digital-based marketing, content development, intent analytics, and PR.
Dr. Praeger’s Purely Sensible Foods
When stay-at-home orders were announced, they experienced a 70% decline in sales of their veggie burgers to restaurants and hotels. They immediately shifted those sales teams to focus on grocery stores.
It’s strategic for businesses to leverage their talent through upskilling and cross-skilling; but it’s smart for employees to contribute value in new ways:
• Say yes! to opportunities
• Request cross-training
• Take classes
• Get certified in a new skill
• Learn the business
• Connect across departments and business lines
• Repurpose the product
• Reimagine service delivery
• Reinvent a process
• Consider what the team/customers need in this new environment
• Repeatedly ask others: “How can I support you right now?”
Get busy living or get busy dying… the difference lies in our intentionality.
